What kind of intranet consulting does Spark Trajectory offer?

We provide tailored intranet and digital workplace consulting, including strategy, governance, content, platform evaluation, stakeholder engagement, and adoption planning — all delivered by senior experts. We also advise on enterprise AI adoption, Copilot readiness, and the information management foundations that make AI tools safe and effective.

Who delivers the work at Spark Trajectory?

All work is delivered by senior consultants with deep experience. We don't outsource and we don't use juniors. You work directly with recognised experts.

Do you offer short-term advisory engagements?

Yes. We can offer exploratory engagements to help define problems, identify next steps, or validate internal thinking before moving into larger phases of work — including quick-turnaround AI readiness assessments.

How do you start a consulting engagement?

We begin with a conversation to understand your needs, suggest an approach, and scope out a clear, value-driven plan. Once agreed, we work to an established timeline.

Do you help with platform selection?

Yes. We are vendor-neutral and help you objectively evaluate intranet and digital workplace platforms based on your specific requirements — including how well they support AI tools and integrations.

Do you advise on enterprise AI adoption?

Yes. AI adoption in the digital workplace is one of our core advisory areas. We help organisations understand what AI tools such as Copilot can realistically do, identify the governance and content management work required to use them safely, and build a clear plan to get there — grounded in the actual state of their information environment, not in vendor promises.

What is AI misinformation risk and how do you address it?

AI tools synthesise answers from whatever content they can access. When that content is outdated, contradictory, ambiguous, or poorly governed, AI produces confident but incorrect answers. This is AI misinformation risk. We help organisations assess their exposure, prioritise remediation, and build the governance and content management foundations needed to use AI safely.

Intranet & Digital Workplace Consultancy

When you need external help

Intranets and digital workplaces are complex with a lot of moving parts and different aspects to manage. Managers and teams are often thrown in at the deep end and need to carry out activities outside their comfort zone. There can also be resourcing issues and lack of access to the right intranet and digital workplace skills. Sometimes bringing in an intranet consultant or digital workplace consultant can make all the difference. Whether you want deep strategic input, a second opinion on a specific matter, or your stakeholders want an informed or independent view, calling in external intranet consultancy expertise can be a wise investment.

This is what we do

We've consulted extensively with many large organisations across the world on different aspects of intranets and digital workplaces, providing valued and practical advice that delivers results. Recognised as experts in the wider intranet and digital workplace community, we both cut our teeth as practitioners, managing intranets and collaboration platforms at complex, global companies. We draw on this deep understanding and empathy on every assignment. We also leverage our innovative models and frameworks to come at problems from a unique point of view.

How it works

No two consulting projects are the same. Your needs are the starting point, with our work carefully scoped to drive results. Before engaging us we would discuss your issue, suggest an approach, and then plan out a programme of work in close partnership with you. Once a statement of work is agreed and signed, we deliver to an agreed timetable.

Sometimes we have found clients benefit from a short exploratory engagement to better define the problems, solutions and next steps. (In Sweden and the wider Nordics, this is sometimes called an intranet prestudy [intranet förstudie] and having completed one, we think it's a lovely term.)

Typical ways we help include strategy articulation, designing a governance framework, carrying out a stakeholder workshop, defining an adoption strategy or developing a business case. We also evaluate technology options, perform expert reviews, help define an information architecture and work with all aspects of content, including defining content strategy appropriate for the AI era.

About our intranet consultancy

What does an intranet consultant do?
An intranet consultant helps organisations plan, improve, and manage their intranet and digital workplace. Depending on the engagement, this can cover strategy, governance, content, platform selection, user research, adoption, or AI readiness. A good intranet consultant brings both practitioner experience (having managed intranets themselves) and the broader perspective that comes from working across many different organisations and environments.

What is intranet consultancy?
Intranet consultancy is independent, expert advisory and delivery support for organisations managing or improving their intranet or digital workplace. It differs from product sales or implementation services: an intranet consultancy is vendor-neutral and focused on what's right for the organisation, not on selling a particular platform or licence. Spark Trajectory is a specialist intranet and digital workplace consultancy offering research, strategy, governance, and delivery services.

What makes a good intranet consultant?
The best intranet consultants combine deep practitioner experience with objectivity and a structured approach. They've managed real intranets at real organisations — they understand the politics, the resourcing constraints, and the stakeholder dynamics, not just the theory. At Spark Trajectory, both founders cut their teeth as practitioners at complex global companies before moving into consultancy.

What do intranet consulting services typically cover?
Intranet consulting services can cover the full lifecycle: from initial strategy and business case development, through platform selection and governance design, to content strategy, adoption planning, and ongoing maturity improvement. Services can also include AI readiness assessment, helping organisations understand what governance and content management foundations need to be in place before deploying tools like Copilot safely.

‍

Get sparks in your inbox

We like to share our experience and models with practical examples and ideas that you can use in your day to day work. Get our low-volume, high-quality newsletter. Interesting, useful and engaging. We promise.

We’ll only use your email for this newsletter. No spam, no sharing. We use MailerLite, and your data is stored securely in the EU. You can find everything openly in our privacy policy and you can unsubscribe at any time.